August 17, 2026 Platform
Simpler platform plans
The self-serve Pro tier is gone. Arrow GEO now has two ways in: the Free plan for scanning your own brand, and the Agency plan at $199/mo for teams that need white-label reports, the client portal, and API access — set up on a call.
July 13, 2026 Platform
Ask Arrow AI + ROI calculator
A ChatGPT-style assistant answering questions about Arrow from the site's content, and an interactive calculator that turns your team's repetitive hours into payback numbers — real prices built in.
July 13, 2026 Site
Four new industries + technology pages
Finance, Hospitality, Home Services, and SaaS verticals, plus /technology/ pages explaining the model-agnostic stack: Claude, GPT, Gemini, Mistral, Llama.
July 12, 2026 Platform
Arrow GEO repositioned as a product
New platform page with Free / Pro $49 / Agency $199 plans, white-label reports and client portal on Agency, and a redesigned sign-in. The scan hand-off from the homepage now runs automatically after login.
July 12, 2026 Site
GEO knowledge cluster
GEO vs SEO comparison, the glossary of the answer era, playbooks for ChatGPT citations and Google AI Overviews, and the Trust Center covering security, privacy, and GDPR.
July 11, 2026 Platform
Scan engine improvements
Per-platform citation checks across six AI surfaces, industry benchmarks, ranked quick wins, and a 30-day score trend on every analysis.
July 9, 2026 Site
Full redesign shipped
The entire site — 120+ pages across EN, FR, and ES — moved to the current design system: one visual language from the homepage to the app.