Company — How we work

One framework. Zero guesswork.

Every Arrow engagement — GEO, AI Systems, or AI Studio — runs the same five steps: Discover, Design, Build, Launch, Optimize. It starts free, and you approve the scope before paying anything.

Start with a call Run the free audit

The Arrow Framework

Five steps, every time

01 — Discover

Free audit and scoping

We map your AI visibility, workflows, content gaps, data sources, and operational bottlenecks. No commitment — the audit and the proposal that follows are free.

You getA visibility scan, a gap analysis, and a fixed-scope proposal with real prices and timelines.

02 — Design

Architecture before code

We design the system around your company — integrations, data sources, permissions, approval flows, and interfaces — instead of forcing your company to fit a tool.

You getA system blueprint your team reviews and approves before anything is built.

03 — Build

Fixed scope, real integrations

We build the approved scope: GEO structures, AI workflows connected to your CRM and documents, or the studio content engine. Edge cases and sensitive topics route to humans by design.

You getA working system in weeks — GEO in 3–5, AI Systems in 2–6, AI Studio in 2–4.

04 — Launch

Safeguards, training, go-live

Launch includes team training, deployment safeguards, review queues, and tracking — so day one is safe and your team actually uses what was built.

You getA trained team, an audit trail, and dashboards that show what the system does.

05 — Optimize

Measured monthly, improved monthly

AI visibility, output quality, and workflow usage are tracked every month. We iterate on what the data shows and scope what to build next — as an operating layer, not a one-off project.

You getA monthly report on citations, usage, and impact — plus the next highest-leverage move.

Operating principles

Strategy first. Systems second. Nothing ships without your approval, and nothing is billed before you see the plan.

Free audit firstEvery engagement starts with a free scan and a scoped proposal.

Fixed scopeReal prices, real timelines, approved before the build starts.

Human in the loopApprovals, review queues, and escalation are part of the design.

Measured monthlyCitations, usage, and impact reported every month.

Who you work with

Direct access to the people who build

Arrow is a lean senior team. The people who scope your system are the ones who design, ship, and optimize it — from the first 15-minute call to the monthly report, you talk to people with their hands on the build.

Noah Maman — Founder, Arrow AI

Step 01 is free

Start the Discover phase today

Run the audit, see your gaps, get the scoped plan. Decide with everything in hand.

Run the free audit Book a 15-min call

Discover → Design → Build → Launch → Optimize. No commitment before the plan.