Arrow 
GEO / source quality
Brand Facts Checker
Check conflicting business facts.
Conflict report + source-of-truth JSONOpen tool ↗
The free toolkitGEO × 02 — AI Systems ↗Useful answers.
Useful answers.
Better handoffs.
Six free tools for the work between being found and handling the request. Prioritize search opportunities, fix conflicting facts, uncover customer questions, publish clear answers and design the next operational step.
Choose the jobStart with the thing
Start with the thing
you need to fix.
Each tool produces a working file.
Use one, or work through the loop.
GEO / customer language
Customer Question Miner
Find questions worth answering.
Question frequency CSV + content briefOpen tool ↗
SEO + GEO / answer publishing
FAQ Answer Pack Studio
Generate matching FAQ content and schema.
Visible FAQ HTML + FAQPage JSON-LDOpen tool ↗
02 — AI Systems / scoping
Automation Capacity Calculator
Model automation with review and exceptions.
Workload scenarios + capacity reportOpen tool ↗
02 — AI Systems / implementation
Lead Routing Blueprint Builder
Build and test lead routing rules.
Routing JSON + implementation briefOpen tool ↗
SEO + GEO / search demand
AI Search Opportunity Finder
Prioritize queries and pages from your Search Console export.
Priority CSV + observation promptsOpen tool ↗
One connected loopFound → understood
Found → understood
→ qualified → handled.
Public answers shape the request. Customer questions reveal the next source or workflow improvement.
Map your loop with Arrow ↗Explore 02 — AI Systems →Pick a starting pointVisibility and operations
Visibility and operations
share the same facts.
Your public sources disagree.
Start with the Brand Facts Checker. Compare the same offer and scope, then choose a reviewed canonical fact. Consistency work is an input to source quality; it does not measure whether an assistant recommends your brand.
Customers keep asking the same things.
Use the Customer Question Miner to inventory supplied conversations. The FAQ Answer Pack Studio turns reviewed answers into matching visible content and structured data. Count customer wording separately from keyword search volume.
Requests arrive, but the handoff is fragile.
The Automation Capacity Calculator models the human time that remains, including exceptions. The Lead Routing Blueprint Builder makes ownership, required fields and review gates explicit. These are useful inputs for offer 02 — AI Systems.
Use a real journey as the connecting thread.
The France DPE case examines the move from public service information to a quote request. It connects GEO and operational design without claiming an unverified traffic increase. The toolkit applies the same questions across property services, software, retail and hospitality.
Already in the toolkit
Bring your own evidence.
AI Search Opportunity Finder ↗
Prioritize page-review opportunities from your own Search Console CSV. Keep actual search demand separate from observed AI citations.
Analyze a search export →AI Website Checker ↗
Inspect a public website and review its source surfaces. Record AI answers separately to verify mentions and cited URLs.
Inspect a website →Good questions.
Clear answers.
Are these tools free to use?
Yes. The six tools run without signup or an email gate, and their exports are free. They do not connect to your private systems.
How do GEO and AI Systems fit together?
GEO focuses on the public sources buyers and AI search can inspect. Arrow offer 02, AI Systems, connects a suitable inquiry to structured records, ownership and a reviewed next action. The tools help you prepare that work.
Do the tools guarantee traffic or AI recommendations?
No. They produce practical source, content and workflow outputs. Measure search impressions in your own search data, inspect AI answers separately and track the next customer action before attributing growth.
Are the DPE examples real France DPE data?
No. The example inputs are fictional property-diagnostics scenarios. The separate France DPE case study identifies its public observations and measurement limits.