AI share of voice / 10 guides
Measure how often ChatGPT, Gemini, Claude and Perplexity include your brand, how they describe it and where competitors win. Then grow your presence with clear pages, consistent facts and independent coverage.
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AI share of voice measures how often AI assistants include your brand compared with competitors. How to calculate it, why rankings mislead and how to grow it.
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AI share of voice measures how often AI assistants include your brand compared with competitors. How to calculate it, why rankings mislead and how to grow it.
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Being mentioned is not enough. How to review the tone and accuracy of AI descriptions of your brand, trace negative framing to sources and improve it.
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A mention is your brand named in an AI answer; a citation is your page linked as a source. Why both matter, how they differ and how to track each.
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A step-by-step method to find the buyer questions where AI recommends competitors instead of you, understand why and prioritise the fixes.
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Plain-English definitions of the AI visibility terms marketers hear every week: share of voice, mention, citation, prompt set, sentiment, consideration set and more.
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Ten practical fixes that improve how AI assistants find and describe your brand, ordered by effort, from a clear About page to consistent profiles.
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AI answers reorder brands on almost every run. What research says about rank stability, when position still matters and what to measure instead.
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What research says about earned media, brand mentions and AI citations, and how to plan PR that helps AI assistants describe your brand.
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Buyers ask AI about founders before they buy. How to check what assistants say about you and build an accurate, consistent public profile.
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Why AI assistants overlook new or small brands, how training data and live search differ, and the first steps that make a new company recognisable to AI.
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